When most people think about a launch, they normally think of the main promotional period of their launch…But actually there are 3 key phases of your launch, and utilising the other 2 phases is what will make that promo period easier and more effective.

Key points in this episode:

  1. The pre-launch phase is the most important phase of your launch. In this phase you get everything you need organised, you prepare mentally, physically and energetically for your launch
  2. The promotional period of your launch – the more you’ve done in the pre-launch, the more you can focus your time and energy on connecting, engaging, and making sales
  3. The post launch period – review what worked and what didn’t, so you can make your next launch even easier

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