When most people think about a launch, they normally think of the main promotional period of their launch…But actually there are 3 key phases of your launch, and utilising the other 2 phases is what will make that promo period easier and more effective.
Key points in this episode:
- The pre-launch phase is the most important phase of your launch. In this phase you get everything you need organised, you prepare mentally, physically and energetically for your launch
- The promotional period of your launch – the more you’ve done in the pre-launch, the more you can focus your time and energy on connecting, engaging, and making sales
- The post launch period – review what worked and what didn’t, so you can make your next launch even easier
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